My name is Rick Kiesewetter and I've worked as an advertising copywriter for the past 16 years. Stand up comedy has been my professional hobby for 7 years. I've gigged at some very good clubs, but also in front of some really demanding audiences too. As a result, when I see ads - my first reaction is to heckle them. That includes ads that I come up with too. So start really interrogating your strategy and your ads. Start heckling.
1 comment:
Yes it does - but the ad is working on a different level than the literal. It's not that much higher.
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